Creating, planning and promoting content via social networks are not as easy as they seem, especially if you manage a few profiles and have to do everything by yourself. This is when social media marketers often start depending on external tools. Although there are many solutions to choose from, the majority has pretty much the same features. When searching for the right tool for your needs, it’s worth to select the one that stands out and offers something more. Just like Kontentino does.

The more content you create, the more difficult it gets to have it all organized – especially on various profiles. Kontentino aims to change that, making social media management easier. Thanks to an intuitive calendar, you can keep all important details, posts and inspirations in one place. You can also use this tool to send posts for approval to your clients, and once you get their feedback – set up a schedule, or even boost them in advance. These are not the only features, though.

Kontentino – effective social media management, even with multiple profiles

Kontentino was initially created as an internal tool in an advertising agency, just to serve marketers better. It has been growing ever since, simplifying social media management for many other companies around the world. It’s not just a simple calendar to schedule your posts on Facebook, Twitter, LinkedIn or Instagram. Kontentino lets you manage your content, as well as your tasks.

Some of the main features of Kontentino are:

• Managing content across all social media platforms in one place,
• Keeping an eye on task progression and information flow among team members,
• Exporting posts directly to Facebook (which allows you to set boosting for all your scheduled post in advance),
• Additional calendar for inspirations and ideas, which can be shared with your team,
• Client-friendly approvals without the need to log in,
• A handy checklist with all guidelines and rules you set in your content strategy – available once you start creating a new post,
• Simple photo enhancements, such as adding logo, special elements or branded frames,
• A drag’n’drop feature to reschedule or duplicate posts,
• Useful insights and reporting to let you check how well your content is performing.

How it works

1. Once you set up an account and log in, you can see a dashboard with three different columns: ongoing projects, posts scheduled for the specific day, and tasks assigned to all team members.
2. In the “Calendar” section you can create and edit posts, send them for approval to your clients, schedule them whenever you want to, and have an overview of all your planned content for a given social media channel.
3. “Inspirations” allows you to store post ideas in one place, so that your team can easily get inspired and share their thoughts within the calendar.
4. “Albums” is where you keep all visuals to use them later in your posts.
5. 5. The last section, “Insights & Reporting”, is full of important indicators of how well your posts are performing.

Kontentino – Pros & Cons

Pros

• Effective social media management across different platforms – all in one place,
• Including your clients in the whole process – they can comment or approve posts in Kontentino’s calendar with just one click,
• The ability to set boosting for all scheduled post in advance.

Cons

• Exporting content to Facebook is extremely useful when planning paid campaigns, but once your posts are scheduled – you can’t make any changes in the tool, as they won’t apply (you have to go directly to your social media account),
• It’s not always intuitive – but is still improving.

• An intuitive calendar, you can keep your all social media posts, inspirations and importand details in one place: @kontentino kontentino.com/ via @supermonitoring

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Verdict

Kontentino is a convenient social media management tool, which any marketer can take advantage of. Although it has a few flaws, it offers many useful features that you won’t find anywhere else. It’s definitely worth turning a blind eye to some shortcomings, as long as you want to increase your efficiency when managing multiple social media profiles.

You know what sells like hot cakes these days? Content! In fact, right in line after the oft quoted saying “customer is king”, is the phrase “the right content is king”. And it’s 100% true. In this day and age where people are always hooked on to the Internet to gather information, words have the power to influence customer thinking, behavior, and preferences to a mind-boggling extent. But not just any words, the exact right words. If you are an organization that’s looking to expand its customer base through techniques like social media marketing, you need concise, intelligent, and engaging content that will strike base with your target audience every single time. One miss could be the chance you’re competitor is waiting for.

And that’s why leading organizations are entrusting their social media content marketing tasks to automated and intuitive tools like Quuu. Quuu is a content suggestion platform that allows you to grow a relevant social media following across the entire social landscape in your niche by letting you schedule appropriate, unique, and interesting posts to keep you going without any intervention or interruption. Of course you can edit what goes out and when but it sure is a big time and effort saver for your online marketing teams, isn’t it?

Want to know more?

Quuu – post the very best hand-curated content in your niche

Quuu is an online content suggestion platform which lets you automate your social media posts by queuing them in a buffer and posting them at the schedule you desire. All you need to do is connect your Buffer or HubSpot account with Quuu to start receiving content suggestions relevant to your niche.

The best part about Quuu is that all content it suggests is hand curated by its team, applicable to over 500 interest categories. You can edit any of the content suggestions you get, even add your own voice to them, and add them to your social scheduler to be posted when it matters the most. With a platform as prompt as Quuu, you’ll always have a full schedule of things your followers will love and it will help you grow your social media following across all the different platforms you target.

The best features of Quuu include:

• The Quuu Scheduler – One-stop destination to manage all your social profiles and effortlessly schedule posts across Facebook, Twitter and LinkedIn. This feature lets you fill your social media scheduler with Quuu’s popular hand-picked content suggestions without having to sign in and out of various platforms.
• Content Recycling – Extremely easy way to reuse great piece of content so that it pops up on your social over and over again to ultimately reach a larger audience. You can mark content as evergreen and have Quuu store it in your own content library making it easily accessible in the future.
• Collections – Collections refer to the content library we mentioned in the point above. The content suggestions you receive from Quuu can be added to collections so that you can reuse them at any later point.

When it comes to social media content management (this includes content curation, scheduling, posting, and reusing), Quuu is fast becoming the accepted standard across industries.

How it works

Here are the steps you should follow to try out Quuu:

1. Go to https://www.quuu.co/ and click on the big blue button that says “Start 14 day FREE trial”
2. You’ll be asked to sign-in or sign-up if you’re a new user. To sign up:
   1. Enter a valid email address and choose a password
   2. Click on Sign up
3. Quite interestingly, that’s all it took for us to reach our dashboard. No lengthy forms asking for company details or other questions new users are generally hesitant to answer at first. All we needed to do was give the tool our first and last name in addition to our email id and click on the “Save and connect social profile” button.
4. The dashboard was simple with options to connect Quuu to our various social profiles.
5. The top menu of the dashboard included the following options:
   1. Scheduler – which included all the options described above (this is the default page that opens when you land on your dashboard)
   2. Settings – page to manage your profile, referrals, coupons, invoices, as well as configure scheduler preferences
   3. Answers – a helpful link to the tool’s FAQ page
   4. Promote – a link to the Quuu Promote platform
6. In the middle panel of the dashboard, there were buttons dedicated to connect to different sections of Facebook, LinkedIn, and Twitter. Specifically, these were the options:
   1. Connect to Facebook profile
   2. Connect to a Facebook page
   3. Connect to a Facebook group
   4. Connect to a LinkedIn profile
   5. Connect to a LinkedIn group
   6. Connect to a Twitter profile
7. Clicking on any of the above options redirected us to the respective login page of the social platform where we were prompted to log in and allow Quuu to access our timeline and make relevant content suggestions.
   1. We selected the “Connect to a Facebook page” option and were asked to log in
   2. Quuu then confirmed a few things and got our permission for accessing our data
   3. Thereafter, we indicated the page we wanted to manage with Quuu
   4. Finally, we were prompted to select categories for which we wished to receive content suggestions (a free trial allowed us to pick up to 5 categories). There were over 500 categories to choose from which was actually quite impressive.
   5. A quick confirmation later we were all set to receive up to 6 suggestions per day in our content library.
8. A few moments later we could see content suggestions relevant to the categories we selected displayed in the right hand panel of our dashboard. We could drag-and-drop any of the suggestions to the various time slots indicated in the middle panel to schedule when it should be posted. As simple as that!

Working with Quuu was quite straightforward, and if you ask us, an online tool that takes care of such a huge chunk of your work (managing social media posting automatically) for a price as competitive as $15 a month, we say everyone should try this one out at least once.

• Fill your social schedule with hand-picked content suggestions with @quuu_co quuu.co via @supermonitoring

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Final Words

Formulating the perfect content takes time and effort, and not everyone out there can do it well. Quuu finds the very best content by hand-reviewing each and every piece its team creates so that you have more free time for other areas of your business. We give the tool a definite thumbs-up!

Every individual and organization today uses social media to stay updated about the latest trends, and to announce their doings (put simply) to the world. Facebook, Twitter, Google+, Instagram, YouTube, and the like have surpassed the stage of being mere platforms where people share their thoughts. They’ve become endless canvasses that can be used to express, debate, support, retaliate, advertize, campaign, and do much more. The power of social media is growing each second, and to truly become successful, one must learn the skill of using social media to his advantage.

And NapoleonCat lets you do not just that, but also master the skill of perfect social media marketing through a few clicks.

NapoleonCat – The best marketing partner you can get

NapoleonCat is a web portal that lets you publish, monitor, as well as analyze your social media marketing across various platforms such as Facebook, Twitter, Google+, etc. The tool allows you to manage your entire online marketing program on all major social platforms from a single interface. Additionally, it includes a bunch of customization options that let you master the art of using social media as per your convenience.

There would hardly be a business / professional today who aren’t marketing themselves / himself online. But most of the lot stick to the traditional approach – have a website, a blog, a profile on various social media platforms, a tool to analyze the traffic your posts attract, a tool to engage in interaction with clients or readers, and maybe a tool to monitor competitor moves. Having to keep track of so many different tools can be rather inconvenient and hectic. Instead, why not switch to one application that combines the capabilities of all such tools and also offers much more? That’s what NapoleonCat achieves.

Here are some of its salient features:

• Allows you to publish content on multiple profiles & different platforms at once
• Lets you plan your publish schedule through drafts and calendars
• Customized post flows enable you to include your clients and co-workers in content design and decision making
• ‘Social Inbox’ facilitates responding to messages, questions, or comments on various platforms from a single interface
• Allows you to track the effectiveness of your marketing efforts through in-depth analytics
• Provides comparative analytics with competitors and industry standards
• Enables you to send customized reports to clients or superiors via email
• Facilitates receiving email and SMS alerts for any social notifications
• Lets you invite your team to collaborate with content management and also lets you set access permissions for each member

With a feature set as powerful as this one, NapoleonCat is one tool probably every business should have by their side.

 This is how it rolls

To start experiencing the magic of NapoleonCat, click on the ‘Start Your Free Trial’ button on the homepage. A quick sign-up later you’ll be prompted to start setting up your first project. Key in the details as required and proceed.

Once you land up on your Dashboard you’ll see a lot of options. In the leftmost panel:

• Publish – post content to Facebook, Twitter, Google+. You’ll also see a calendar here through which you can schedule your posts
• Analytics – compare how competitors and industry leaders perform across different social media
• Tasks – a list of your tasks (due and completed)
• Inbox – your ‘Social Inbox’ [see tool features above for description]
• Reports – you can create, schedule and archive reports here
• Project Settings
• Engage – a track of how many people liked, commented, or followed your Instagram posts (you’ll need to add an Instagram profile for this)

You can also view social page / profile statistics for any person, brand, etc by clicking on the ‘Stats’ button from the Main menu. It opens up a drop-down that shows the names of popular social platforms. Select the one you prefer and you’ll be redirected to a page with a large search box and a table of the top 100 profile names, the number of their followers, and percentage follower change. Ignore the table for now and type in the name of the page or profile you wish to see the stats for. For example, type ‘Barack Obama’ in the search box and click on Search. The official ‘Barack Obama’ page for the platform you selected will be listed as the search result with all the related information. To view detailed information about the page, click on the ‘more >’ button on the right hand side.

If you cannot see the page or profile you’re looking for, NapoleonCat provides you the option to add it to their database. Just click on the long green button that says ‘… Add to our database.’ You should see a pop-up prompting you to enter the URL of the page or profile you wish to add to NapoleonCat. Provide the full URL (including http://) and click on ‘Search’. Once you spot the one you’re looking for in the results, punch in the country, type, and category of the page / profile and click on ‘Add’. That should do it.

There is a small menu at the top right corner of the screen that includes the options to view your Team details, your Account settings, and Logout. Yes, that’s a menu; we were confused at first too.

Pros VS Cons

The pros of the tool are quite obvious. Need we say any more?

As far as the cons are concerned, $67 per month for 1 user, $127 per month for team of 3 members, and $259 per month for 10 members, sounds a little too pricey.

But then, it’s a matter of convenience and time-saving versus money.

Isn’t it always!

• Be the master of social media marketing with @NapoleonCatCom napoleoncat.com/ via @supermonitoring

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Final Words

Quite a useful online tool, but suited for organizations, not individuals. Highly recommeded.

Social media marketing refers to the process of increasing the website traffic through social media websites. Social media marketing involves creation of content that would attract attention from people and encourages them to share this content among the people in their social networks. The electronic word of mouth is the statement one customer would share on the web about an event, product or company. The message would spread from one to the other user and this message keeps on resonating on the internet as this information is coming from a trustworthy source. Social media marketing today is very influential and can make or break the ice for your sales, conversions and ultimately your business. Getting positive reviews would lead to a better and effective market for a product while on the other hand getting negative reviews would not let you have enough sales and you may ultimately land yourself drowned in losses which may be difficult to recover.

Hrefshare – a new tool in the online social media market is all pepped up to blow your mind off when it comes to sharing a tweet, updating your Facebook with links to your blog or website, and also post the links to your LinkedIn network or Google plus circles.

Basically, What Hrefshare does is that it allows you to create tweets and posts for Facebook, LinkedIn and Google Plus and then it generates  link which can be used by people to tweet your message out to their friends and family on the social media network. This is a free tool you were ever dreaming for if you are a blogger, a social media analyst or an internet marketing expert as it has brought all the social media giants under one roof just to increase the number of hits you get through the social media.

Taking an example of a situation in which you want your visitors and audience to help in spreading your message across the web. Many of us do ask the audience to retweet or share specific content from your company account which may appear quite shameful at the first place and you would like them to share your content only if they like and they should do this themselves just not for the sake of your request! However making it easier for them to retweet or share your content is not a crime at all and Hrefshare does the same.

How would it be if you can get people tweet and share exactly what you want them to share about you. All you need to do is to browse to Hrefshare.com and generate a link which can be shared on the social media website.

Getting your content shared on different social media websites involves three basic steps

1. Select your social media network from the four options Facebook, Twitter, LinkedIn or Google+ where you would like to share your content on.
2. Enter your content, this includes four fields Your URL, Your custom title, Your Summary and Your Custom Image.
3. After you fill up all the fields specified above all you need to do is hit the generate link button and get a link to share on your blog in order to get your content shared by your audience or visitors.

For developing a link to share on a blog Hrefshare would like you to provide your URL which would lead to your blog or some post, The custom title is the title of the post or the content you would like to share on the social media website and Summary is what appears below the custom title on the social media website and provides a precise information about your content. Hrefshare allows you to add custom image to the content you want Hrefshare to generate.

Hrefshare is a website that would be helpful for bloggers who lack at the technical experience but always want to stay ahead in the competition with other bloggers and websites, get more traffic or increase the sales on a website.  Adding a tweet this button to your blog had never been this easy.

If you want to add a link which lands up on Twitter with a tweet to be posted about you brand, all you would do is open Hrefshare.com and add your text. You’ll get a URL and this URL would appear like http://hrefshare.com/something. Now this URL can be used on your blog and when someone would click on this link he would see a Twitter form with your text already contained within it.

There are many tools available on the internet which allow your visitor to share your content on many other social media websites. All the website which I came across had the ability to generate links for specific websites such as only for twitter or only for Facebook. Thus, Hrefshare stands out in the crowd of such applications by including major social media websites under a single roof.

• Make your users share your content the way you want them to with hrefshare.com/ via @supermonitoring

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Social Media Marketing can prove to be the most effective and inexpensive marketing tool that would help your business grow exponentially and to achieve this growth you would need a proper plan about what tools to use, what and when these steps should be taken. Hrefshare is one free tool that is almost equivalent to a premium tool with such features. Hrefshare is a perfect tool not only for individuals but also for large business groups.

The Hrefshare user interface is simple and very user friendly with three columns each for the three steps specified earlier in this post. The Hrefshare website is very slick and responsive and allows users to generate links in a hassle free and easy manner.

Hrefshare is one of the most wanted and liked application among the social media marketing apps. I would recommend you to use the application and get your content shared easily and exactly what you would like people to share about your brand among their peers in their network.

Current statistics and timeline of Twitter in the form of an infographic.

Scroll down for Twitter TAKEAWAYS (or click here)

Data sources:
beevolver.com
prdaily.com
quantcast.com
slideshare.net
socialmediaforlawfirms.com
thesocialskinny.com
twitaholic.com
twitter.com
Wikipedia

If you like this infographic, you might also like:

• Facebook 2012 – Facts and Figures
• Website Benchmarks 2012
• Google+ Facts and Figures
• Website down?! – types, causes and results of failures
• WordPress Facts & Figures

This infographic is obsolete, check Twitter Facts and Figures 2012 edition

Twitter history, milestones, user & Tweet statistics, top 10 countries, top 20 users (most followed).

Information collected from multiple sources in April 2010. Some data may not be up to date.

If you like this infographic, you might also like:

• Facebook Facts & Figures 2011
• YouTube Facts & Figures
• iPhone Facts & Figures
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• Monkey Business (primates in online brands)