Category ‘Analytics’

The act of supporting executives and managers in making strategies and decisions based upon defining, gathering, analyzing and distributing intelligence assessment, forecasts of behavior or recommended course of action regarding a product, competitor, customers or some aspect of the environment is called competitive intelligence. Learning about what’s happening in the business outer world so that […]

The success of any website or application is ensured by tracking analytics to know the activity on your website. And better information generates better results by allowing you to make changes accordingly. All these years I have been loving the basic information Google Analytics provided but there are certain areas where it lags, like the […]