We give you full insight into the most powerful tools that bring some great innovations and allow you to have completely customer-oriented email marketing campaign.

A key area of operation for any company is Marketing; so much so that in most organizations, you’ll find a dedicated department devoted to it. While it may seem to be just another operation that a company performs, it can be safely said that without effective marketing, a company can never think of progressing. And […]

With this post we’re starting a new series – short interviews with popular Web Designers, Web Developers and e-Marketers. We ask them to share their Top Web Applications they use in their every day work. Brad Frost is a web designer, speaker, writer, and consultant (also a musician!). He worked for large brands like TechCrunch, […]

Hubspot is a company which develops and markets a software for inbound marketing. Founded in 2006 by Brian Halligan and Dharmesh Shah, the basic idea behind Hubspot was to implement inbound marketing instead of interruption marketing to gain customers. Inbound marketing is the method in which the customers come looking for you through social media, […]

In Email Marketing, testing and correcting the coding of the email you design is one of the most important steps. It helps the marketing team to ensure better conversion and click through rates. Testing is highly recommended especially if you have coded the mail yourself. This step is often skipped by many email marketers and […]